Press Releases

Press Releases

Recent announcements from our clients.
February 8, 2024

Following FirstFruits Farms’ recent acquisition of Michigan’s Applewood Fresh Growers along with a record apple crop, the Washington-based grower has brought on two new sales personnel to accommodate the growth. As the company navigates these exciting changes, FirstFruits Farms welcomes Jake Zeutenhorst and Jeff Niesz to the team.

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February 7, 2024

Randy Riley, a prominent figure in the produce industry and co-owner of GoldenSun Insights, has been selected to speak at the 2024 Minnesota Pork Board Congress. This premier event, recognized as the Midwest’s foremost swine-specific tradeshow and education gathering, is scheduled in Mankato, MN, on February 13-14, 2024.

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February 5, 2024

Fresha, a leading provider of high-quality, locally grown carrots, is excited to announce the launch of their newly redesigned website. This update comes as part of Fresha's commitment to enhancing the user experience and reflecting the brand's refreshed look.

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January 30, 2024

FirstFruits Farms is thrilled to announce another year of the Opal® Apple Youth Make A Difference Grant Program. This initiative aims to empower young changemakers to transform their dreams into impactful projects that contribute to positive change in their communities.

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January 17, 2024

Wholesum, leading Fair Trade Certified growers and shippers of fresh, 100% organic produce is bringing a fresh take on produce to the spotlight at this year’s Global Organic Produce Expo. As event sponsors, Wholesum will not only showcase their organic offerings but also celebrate the boundless imagination of high school artists during the expo’s opening reception.

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January 8, 2024

Fresha, a leading provider of high-quality, locally grown carrots, is proud to introduce a refreshing update to its packaging. The new packaging not only showcases a modern, vibrant design but also underscores Fresha's unwavering commitment to providing the same great-tasting, high-quality carrots that customers have come to love.

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January 8, 2024

FirstFruits Farms, a leading provider of premium apples, is delighted to announce the resounding success of the second annual National Opal Apple Day held on December 9th. This unique celebration, dedicated exclusively to Opal apples, highlights the exceptional qualities of this apple variety, earning it the distinction of having its own dedicated day for the second consecutive year.

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December 18, 2023

FirstFruits Farms, a leading name in the tree fruit sector, is thrilled to announce the successful acquisition of Applewood Orchards and Applewood Fresh Growers. This merger marks a significant milestone in the company's continuous pursuit of excellence and expansion.

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December 12, 2023

Pacific Trellis Fruit, LLC. dba Dulcinea Farms, the owner of the Dulcinea® brand, announced that after several years of successful production trials, they will be expanding the sourcing of their PureHeart® Mini Seedless Watermelon from Guatemala beginning in January 2024 and extending into April. Product shipped will arrive via the West Coast Port Hueneme, California, as well as to the East Coast, through Port Everglades, Florida.

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October 17, 2023

Giorgio Fresh Co. is preparing for this year's IFPA event in Anaheim, CA, eagerly awaiting to announce the latest addition to their popular stuffed mushroom line; it’s everything consumers are looking for.

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