Press Releases

Fresha Unveils Vibrant New Packaging

January 8, 2024
By: Ashley Pursel

Morris, Minnesota., January 8, 2023 - Fresha, a leading provider of high-quality, locally grown carrots, is proud to introduce a refreshing update to its packaging. The new packaging not only showcases a modern, vibrant design but also underscores Fresha's unwavering commitment to providing the same great-tasting, high-quality carrots that customers have come to love.

As Fresha remains dedicated to innovation in the agricultural industry, the refreshed packaging represents a pivotal step in the company's evolution. The update reflects Fresha's core values of quality, innovation, and customer satisfaction. While the packaging may have a new look, the delicious, locally grown carrots inside remain consistent, ensuring that Fresha's customers can continue to enjoy the same exceptional taste they've come to expect.

“Crafting our new packaging was an intricate process, aimed at ensuring our carrots not only stand out on the shelf but also convey the excellence that our customers know,” said Matthew Wulf, VP of sales and marketing. “These vibrant new packages will undoubtedly make our carrots pop. It's important to emphasize, that although our packaging may have a fresh new look, inside, you'll still find the same sweet, crisp, and delicious carrots. The refreshed design is a representation of a new chapter for Fresha as we launch our year-round program."

Fresha's refreshed packaging is now available in stores, bringing a fresh and inviting look to their carrots. We invite customers to explore their updated packaging and enjoy the same delicious experience they've come to expect from Fresha.

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About Fresha

Fresha, a leading producer of premium carrots, takes pride in delivering farm-fresh, quality produce to households nationwide. Established in 2019, Fresha operates as an employee and grower-owned company, vertically integrated for seamless quality control. From seed to table, Fresha Carrots epitomizes dedication to excellence, offering a flavorful and nutritious experience with every crunch.